Monday, November 24, 2008

Chrome pre-installed on PCs in 2009?

It is a question that should have a yes for an answer and not in a long time. Sundar Pichai, Google's vice president, spoke to the Times Online and explained why the company has been so timid in the disclosure of your browser. The officer explained that this only happens because the product is in beta - just enter the third - but ensures that the strategy will change dramatically once the Chrome pass the final version.

There is already a date for the end of the test version of the product and is close. It will be in January. From this point the controller ensures that the intent of the company is strongly intensify marketing efforts to publicize the product, which can also be a vehicle to make it more popular a number of other applications developed by Google PC.

Sundar Pichai admitted that one of the scenarios that has been studied by the company is to establish distribution agreements, including allowing pre-install the browser in new equipment so that the user gets the option without it having to do anything Once when buying the PC.

It is known that the great advantage of Microsoft in the market for browsers, which dominates with a share of 70 percent, is in part due to the fact that the product come pre-installed on PCs and offer better integration with Windows.

Analysts consulted by some international sites believe that Google can easily secure agreements to pre-install the browser on PCs from various manufacturers. The set of anti-trust that Microsoft is obliged drastically changed the scenario for the company's competitors in this area.

Have you speak up in a few manufacturers willing to enter into agreement with Google, but this information has not yet been confirmed by the Internet.

Another assurance given by Google, crucial to increasing the representativeness of the browser market, is that the final version of Chrome is not only available for Windows but also for Mac and Linux, even during the first half of next year.

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